AudiencePlay | Monetize Website or App with Maximized Revenues

Simpler and highly flexible ways to monetize your data segments

One platform. multiple integrations

With just one integration at audienceplay, your data will be on a wide range of networks such as DSPs, Audience exchanges, premium marketplaces, and many more advertisers' destinations.

You can monetize by enabling global brands to access your pre-packaged audience segments with fully transparent transactions with AudiencePlay.

Additional revenue stream in a snap

Start an additional revenue stream and be ahead of the game while your daily routine and other channels are untouched.

Inbuilt consent management

With our inbuilt consent management technology, you can manage and monetize your data all from one place.

Dedicated account manager

We know that your business is your priority & we want to keep it that way by allocating a dedicated account manager to answer all your queries and help you with opportunities.

Data governance

World's #1st Audience Platform that can seamlessly be deployed on-premise, giving you complete freedom in bringing in your data assets into your own governed and regulated environment.

News & Resources

Things Nobody Tells You about Customer Segmentation

An appropriate customer segmentation grants you with peripheral opportunity to engage all your customers consistently...

A Vivid Walk Through Thriving Data Governance Market

Forbes reveals that 2.5 quintillion bytes of data are being created with each passing day. And, the data governance market...

A Complete Picture of the Data Monetization Market

The Data Monetization Market basically highlights the market developments, the global market size, the industry...

Frequently asked questions

Drop an email to audienceplay@digitalkites.com if you have more questions

I am already monetizing by placing ads. Why do I need Data Monetization?

In ad inventory monetization, your revenues and average revenue per user (ARPUs) are limited to your daily traffic. However data monetization is a powerful concept that can complement your existing revenue and can be scale exponentially.

It also works beautifully for sites and apps which wish to monetize without showing any ads on their properties at all

Is data monetization a new concept?

Publishers (app and site owners) directly sharing audiences with brands for advertising or insights has happened a few times in the industry but mainly as 1-1 collaborations . Some publishers with a very large scale, huge teams, and a business development team have worked with agencies and brands in this model. However due to the complex tech involved and the investment required, it has not scaled beyond a handful.

With AudiencePlay, this entire process is now automated and simplified into a single platform and is accessible to every publisher globally.

Is AudiencePlay GDPR CCPA compliant? Do I need to take user consent before passing data to AudiencePlay?

Depending on the region from where users are visiting your app or website, you are required to take user consent as per the law of the land. For e.g. In California you need to adhere to CCLA. In the EU region, you need to adhere to GDPR.

Refer to our Consent Docs to understand how you can pass on this information to us so that we can accordingly edit or delete data as per your users' choice

NOTE: AudiencePlay playing the role of a data processor assumes that all the information that you are passing to us is something you have the right to do so as per the terms with your end users. Depending on your user's choice of consent, we provide you APIs to accordingly edit or delete user records. In this manner, we work with you together to respect user privacy.

Monetize your data segments like a pro