Our Story 

Welcome to Audience Play your one-stop shop for understanding and targeting your audience. We help you segment your audience data and optimize your campaigns to reach the right people at the right time. We're passionate about making a difference, and we want to invite you to join us. We created Audience Play to help organizations manage their audience data more efficiently and effectively. Audience Play is a platform that centralizes all of your audience data from different sources, making it easy to collect, build, and optimize audience segments. Audience Play makes it easy to manage your audience data, so you can focus on what's important: understanding and connecting with your audience.

What we aspire to be

Audience Play is on a mission to building a world where everyone can use data to make better decisions. We believe that everyone should have the power to use data to better understand and engage their customers, target their marketing more effectively, and achieve their business goals. At Audience Play, we believe that everyone should have the power to use data to better understand and engage their customers, target their marketing more effectively, and achieve their business goals. That's why we've built a platform that makes it easy for businesses of all sizes to access and use audience data.

Our Culture 

 

We are a team of passionate data experts who are dedicated to helping businesses use data to their advantage. Our team of experienced data analysts, marketers, and technologists saw the need for a user-friendly, comprehensive platform that makes it easy for organizations to create, manage, and optimize audience data segments.

Our competitive advantage

 

Extensive data sources

 

Audience Play lets you collect data from all of your online sources, like your website, app, and marketing campaigns, and put it all in one place. This gives you a complete view of your audience, so you can better understand their needs and interests.

Live updates

 

Your audience data is constantly changing, and your audience segments should be too. Our platform automatically updates your audience data segments as they change, so you don't have to waste time manually uploading data or recreating segments

Automated segment creation

 

Audience Play makes it easy to create audience segments in seconds, without having to manually upload data or write complex code. Simply connect your data sources to Audience Play, and you'll have the data you need at your fingertips to target specific demographics, behaviors, or interests.

 

Hyper-personalized segments

 

Our advanced technology takes audience segmentation to the next level, allowing you to tailor your messaging and marketing efforts to meet the unique needs of your audience segments. We create segments based on every transaction, subscription, martech data, adtech data, and more, giving you unprecedented precision in targeting your audience.

 

Data-driven Insights

 

It's important to understand how your audience data segments are performing. That's why we provide tools to track, analyze, and optimize your segments. Get valuable insights into which segments are generating the most revenue and refine your strategies accordingly.

 

Our Dedication 

 

Audience Play is committed to providing you with the best possible platform for audience data segmentation. We are constantly working to improve our platform and make it easier for you to use. Data can be a powerful tool for making better decisions, but it can also be overwhelming and difficult to manage. We believe that data should be easy to use and accessible to everyone, not just experts. We understand that you need the best tools to succeed. That's why we are constantly working to improve our platform and incorporate the latest advancements in data technology. We want to make sure that you have everything you need to achieve your goals. 

Our platform provides you with everything you need to understand your audience, including:

 

Audience insights

 

Learn about your audience's demographics, interests, and behaviors.

Audience segmentation

 

Divide your audience into different segments based on their unique characteristics.

Audience targeting

 

Reach the right people with the right message at the right time.

We also offer a variety of tools and services to help you improve your customer engagement and marketing results, such as:

 

Email marketing

 

 Create and send targeted email campaigns to your audience.

SMS marketing

 

Send targeted SMS messages to your audience.

Push notifications

 

Send targeted push notifications to your audience's mobile devices.

Social media marketing

 

 Manage your social media accounts and create targeted ads

 

Get started today

 

Audience Play is easy to use and affordable for businesses of all sizes. Together, we can use data to drive growth and success for your business! Whether you're a small business or a large enterprise, Audience Play can help you to better understand your customers and develop advanced data monetization strategies. We're here to support you every step of the way. Audience Play is a powerful platform that helps you to collect, analyze, and act on your data to create highly personalized audience segments. We're so excited to have you on board as an Audience Play customer!